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The International Business Environment, Third Edition, begins by setting the global context and evaluating the idea of international industries, the world economy, and the threats and opportunities of global markets.
The authors then identify the core issues faced by businesses and the dynamic socio-cultural, technological, political, legal, and ecological environments in which they operate.
Case studies are sourced from almost every continent in the world, including a wealth of examples from the emerging markets of Africa, South America, and Asia.
In addition, each chapter provides a range of learning tools designed to test and develop the reader's understanding. Questions and assignment tasks ensure that students can apply their knowledge to real-world scenarios, while colorful diagrams throughout the book illustrate business environment theory and comparative examples with particular clarity.
This unique combination of accessible theory, diverse case studies, and reflection points will prepare students for academic success and develop the professional skills required to excel in their future global business career.
Review "Hamilton and Webster's text is detailed, comprehensive, and informative. The significant number of practical applications and examples is a particular strength and the writing style is of high quality. Previously, at Leeds Business School, Hamilton was responsible for developing and leading a large module on the Global Business Context.
Hamilton worked for two years in the Netherlands researching the economic and social implications of EU policies towards the regions, and examining issues around migration. His other publications cover a variety of topics including the EU, international business, and the business environment.
He graduated from the University of Leeds with an MA in Economic Development and worked in financial services and the computing industry before moving into education. April 6, Sold by: English ASIN: Enabled X-Ray: Not Enabled. No customer reviews. Share your thoughts with other customers.
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