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Human behavior is amazing. And relentless curiosity is what all creatives have in common. That curiosity got us to start Userbrain , a user testing service where we help other creatives pick some user brains. Week after week, not just once in awhile. We want to make it a habit. That curiosity also got us wondering: That is why we went on a wild hunt to gather all the free ebooks that we could find.

It took us some time, but the count is in. We invite you to join our hunt and bring your catch to this library. We want to salute every one of the authors for taking the effort to write these books and make their knowledge available to everyone. So thank you for spreading knowledge, and thank you for sharing this list and adding your finds to it, in the comments, on twitter and everywhere you can. Download the full list of all free books including all the covers and all the download links.

Quickly navigate all free ebooks: Essential, easy and fun information on creating a good looking website with primary coding knowledge. Why this book has grown from a page simple guide to a page designer bible that went through 3 editions. Illustrated digital design knowledge with best practices for visuals in web design How-to instructions for Photoshop with a focus on visual design.

A short but very interesting book on browsers by the people that know most about them — the Google Chrome team. How browsers evolved through time. The intricate works of a browser. How they have impacted the way we surf the web. A great guide for startups that helps them integrate UX into their workflow. Learn about all the steps your startup needs to take to grow from good UX.

From validating your product assumptions and efficient UX design techniques, to quality research, measuring, and optimizing for growth. The difference between product managers and UX designers How communication works in the design process How product managers can use wireframes for maximum effect Usability studies and UX design tools product managers should use.

The Indispensable UX Designer: Know the pros and cons of starting your own web design business Avoid common mistakes made by new self-employed designers Tips and tricks for building successful client relationships from the beginning Bonus material from experts at Creative Market. For user-centered design or usability learners, this is a good reference to get you into the amazing and fun-filled world of UX.

A book written in still remaining one of the best style guides for web interfaces. How to plan, develop and manage a website or web project Information on web teams and on interface design Highly readable, this book is overflowing with examples and is beneficial for a newbie and trained experts alike.

UX Masters: The fundamental principles of successful UX. How to manage relations with other departments in the business. Important tips and tricks that you can implement within your UX team. David Travis. An interesting journey of one young man as he learns the secrets of good user-centered design.

It leaves you with a much better comprehension for the framework of the user-centered approach to UX and UI design. A page book on everything you need to get into web design written by the guy behind A List Apart.

Why this book had a 5-star rating on Amazon before they released it for free. A great read for print designers who want to design websites, art directors who want to move to the world of web, and professionals who want to deepen their web skills and understanding. Why this free ebook is the most popular and downloaded book on how to approach building a startup or your next project.

The right way to build web applications from the makers of Basecamp which is now used by more than Wow, that does not happen easily! Everything from the beginning and sketching your idea on paper, to delivering the final product to the public.

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Plus tips and tricks for customer support and keeping things alive and kicking. This guide will teach you the best techniques for designing your website, using the tried and true principles of graphic design.

It takes an approach that includes researching the usage of the site, understanding typography, utilizing color for navigation as well as presentation and creating a usable and satisfying layout. Well worth reading for UX beginners and advanced UXers as well! The effects of unchanging human psychology, learning, and mental models on great design While very academic, it contains many useful insights on user-centric design.

Learn how to use analytics, usability and testing to systematically improve online sales. A massive ebook with interviews and stories from 42 UX gurus on their experiences of being a UX professional. Insight into UX gurus career paths and design processes, with useful links and references all around the book.

Almost every scenario ever experienced by a designer is covered. This book will provide you with a framework for how to create and utilize an experience design framework in your organization. A glimpse inside the mind of one of the important figures of modernist design. Clear ideas on what should be the foundations of mostly visual design. Numerous examples that convey applications in practice from product design to graphic design to corporate design.

Wireframes, Mockups, Prototypes.

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Who uses wireframes, why and how? What are mockups and what makes a good mockup? Best practices for designing mockups in Photoshop and Sketch Advice on how to use mockups of all types and levels 72 example-full pages and design advice.

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Why prototyping is mandatory for mobile. How to choose the right prototyping process. How to create prototypes from Photoshop and Sketch files. Immediately actionable advice and excercises Pros and cons of the most popular offline and digital rapid prototyping methods How-to lessons on user flows and rapid prototyping.

How to use wireframes in the UX design process. How to empathize and collaborate with developers for a mutual benefit.

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How to communicate dev-friendly ideas. A collaborative book about web design and programming Useful guidelines to improve CSS coding and maintainability Introduction to databases, Ajax, and JavaScript frameworks. Web Design. Why the author believes the old way of doing web design is over. What practices are taking over.

How designers can better adapt to the ever changing needs of the web. Page by page deconstruction across all devices Illustrated points with multiple screenshots. The State of Web Design: How to use a mobile-first approach by focusing on your content. How to use modular UI design to create reusable elements. A brief introduction to flexbox and what you can do with it. How to handle responsive images and more.

The new flat design and 5 characteristic components of it. How to combine minimalism with other styles. The hottest and latest techniques in flat design with dozens of visual examples.

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How big companies, such as Nike and Corona, are using flat design to attract their users. Tips and techniques for using typography, color, videos, and effects in a flat design. A basic understanding of 10 web design trends and examples for how to use them effectively.

How to use cards, animations, and other flat design techniques for deeper interactivity. How to be more confident in using typography in your design. How to use colors and captivating photography. Tutorial written by responsive designers for you to use immediately.

How to use media queries, typography, responsive images and more. Why and how to achieve a consistent experience accross devices. Responsive and adaptive design techniques Understanding a mobile-first process.

Inspiration on clever card UI use, brilliant typography, vibrant colors, flat design 2. User Experience. A set of best practices for designing meaningful products. How to design useful products with goal-centered design and minimal viable products MVPs. How to improve the usability of your product and make your product more desirable. Overview of different types of research and when to use them Introduction to research methodologies like remote usability testing, prototype testing, competitor studies, and much, much more … How to organize and share your research results.

Examples for how to communicate UX strategy to your team, define your vision, and turn it into action. How to think about all your different stakeholders including users and beta testers. How to use data to inform your UX strategy and validate your UX strategy.

Descriptions of the most helpful UX documents for any design project in all stages of your project. How to create your personalized UX library.

The whole UX process deconstructed, from user research and prototyping, to design and usability testing. UX resources worth browsing every day.

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Expert opinions on how to think about each design stage and its deliverables. How to use deliverables in lean and agile environments. Learn about color theory and UX, and how color impacts your conversion rates.

Determine which font is right for your users. Types of icons and their impact on the user experience. Idiot Buttons: See how Quora increased the perceived value of their content. Discover how Sketch subtly puts your mind at ease. How to apply agile UX in the enterprise environment and how to succeed at it. All the things you have to have in mind during the whole process. The challenges and solutions of doing agile UX in enterprise throughout every phase — from research to development to testing.

How to use the scientific design processes to be more creative. How to change perspectives and uncover new insights that lead to better design. Lots of visual examples to illustrate each tip and point. How to design web services instead of web pages. How to use onboarding, invisible UIs and feedback to empower users.

An overview of the 3 stages of design and how to document them. Best practices for requirements gathering, user research, UI design, usability testing, and more … How to conduct and document stakeholder and user interviews. How to do and document user surveys and competitive analysis. How to create personas, user stories, scenarios, and customer journey maps. How to create low- and high-fidelity prototypes.

A practical approach to usability testing. A casual tone and memorable graphics. How gamification evolved, what went wrong with it, and how it came back. Identify the problem your feature should solve and define how you measure success. Mockup the frontend, collect user feedback and refine. Release partially, collect qualitative feedback, and decide if the feature stays.

User Interface. Learn the most important thing — how people actually use websites and apps.

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How mental activities such as perception, learning, memory, and problem solving affect usability. A walk through the steps of designing systems based on user-centered tasks. How users interact with design patterns.

How to apply empathy to UI design patterns. How to plan, prototype and apply UI patterns. Topics on involving users as characters, gamifying interfaces, supplementing actions with interactivity, using easter eggs, and creating user journey maps. Why visuals are such a compelling tool for retention, information processing, evoking emotions and more.

How to strategically influence the user flow and decisions with visual hierarchy. Quick tips on creating visual hierarchy with size, color, layout, spacing and style. How beautiful designs impact your usability and draw attention. Past and future of the use of colors on the web.

Best practices for contrast and complementary colors, mixing colors and more. How to design with the power of nothing. A list of typography tools and grid generators to help you with your next design.

How to tackle the feared white space and come out on top. How white space actually gets your users to interact more. How to create a sense of luxury and emphasize content with white space.

Effective types of white space in web design.

How to create relationships with space. Examples from Squarespace, Wunderlist, Jukely, Redhat, and others. Topics on color palettes, contrasting colors, emotions of color, texture and more. Flat color palettes, high contrast colors, the emotions of color, how to pair color and texture, and more. List of resources and tools for using color in web design. How to get into the minimalism mindset, create harmony and contrast, and design with space.

Why minimalism is not for every site. How flat design came to be and evolved, and its pros and cons. Understand the different purposes and uses of mockups versus wireframes and prototypes. Best practices for using mockups in the design process.

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A short but actionable book with to the point explanations. How to effectively use the content-first design approach.

All about the F and Z reading patterns. How to visually communicate through typography. What are and how to apply Gestalt principles to web UI design. How to design space through subtraction, visual relationships, contrast, vibrancy and more. How to do a 5-second test for visual hierarchy. Tips for working with type of all sizes, from small to oversized.

Pros and cons of card design, how cards work with responsive design, understand cards in Material Design, get pro tips for a visually striking card interface, and more.


How UI shapes UX. How to effectively use knowledge about your users and their needs to drive further decisions. Innovation metrics are hard. Client Testimonials. Working with them is a true partnership. They work hard to understand your business needs to help you find solutions to your innovation challenges. Imaginatik is a trusted partner for Exelon on our innovation journey. Their tools and expertise have been instrumental in promoting our culture of innovation. Imaginatik has the most comprehensive innovation software platform in the marketplace.

Innovation Central enables innovation at all maturity levels that will transform your organization. In addition to Imaginatik being a great product, your support team is extraordinary and it makes our decision to go with this Ideation program that much more valid.

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